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Business Writing

presented by Academy of Business Training
View the Academy of Business Training Profile and Course Listings

Summary

This class concentrates on the essentials of effective business communication.

Workshop Description/Agenda

  • Learn industry recommended business writing procedures and best practices.
  • Learn from a professional with 30+ years business experience.

This class concentrates on the essentials of effective business communication. We begin with paragraphs and learn paragraph construction. We then move on to formatting business letters and emails. 

The core of the class is learning to create effective business letters and emails. We must first identify our reader's (or customer’s) needs and expectations. We look at the three different types of emails and how to choose the appropriate one. We learn techniques for achieving clarity and precision. We conclude the module by looking at letters and emails with specific goals: the sales email, the proposal, the executive summary, getting meetings, saying no gracefully, and getting people to respond to your emails. 

The class concludes with techniques for editing and proofreading the final version.

Each Student Receives:

  • A student manual for use during and after the class.
  • Instruction from an experienced business professional (minimum of 30 years) with at least five years in a corporate senior management position (CEO, President, COO, Vice President, CFO).
  • Real life exercises to support training materials.
  • Individual attention (classes are limited to four students).
  • Personalized Certificate of Completion


Class Outline

Module One: Constructing Paragraphs
The Basic Parts
Active and Passive Voice
Organization Methods
Writing Effective Topic Sentences
Communicate What Your Reader Needs to Know
How to Use Linking Words and Phrases in Sentences and Paragraphs

Module Two: Business Letter Format
The Basic Structure
Types of Letters

Module Three: Business Email Format
The Basic Structure
The Importance of Subject Lines
Proper Use of Bullet Points
Powerful Openings and Closings

Module Four: Creating Effective Business Letters and Emails
Identifying Your Reader's Needs and Expectations
3 Different Types of Emails
Writing Effective Emails
Techniques for Achieving Clarity and Precision in Business Writing
How to Write a Sales Email
How to Write a Proposal Email
How to Write an Executive Summary 
How to Get Meetings and Say No Gracefully
How to Get People to Respond to Your Emails

Module Five: Proofreading
Techniques for Editing and Proofreading the Final Version

Who Should Attend

Business Professionals

Additional Information

Training Provider: Academy of Business Training

Course Topics: Business Skills Training > Writing Skills

Training Course Summary: This class concentrates on the essentials of effective business communication.


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